I'm curious about people's opinions of certifications through various organizations (ACA, BCU). I have a BCU Cert and am working on another. The friends I paddle with all have some sort of certification and there is a general mindset to work our way up the various ladders. We all work for an outfitter and think the industry is headed in that direction or should. That is not to say, however, that there aren't some extremely talented paddlers who haven't had any certification and who know more about the sport than many of us ever will.